Here’s one for the Despicable Me Fans!!
An interesting way to promote and get consumers excited for a new animated film.. interview a ‘real life’ cartoon character haha (This is Steve Carell dressed up as his character Gru from Despicable me talking about the new movie).
Sorry I don’t have chance to write much for this post as I’m rehearsing for a presentation I need to give at uni tomorrow.. but thought it was too good not to share. Drop me a comment if you have any thoughts on how or why you think this is a good (or bad) idea for promoting a new film.